Label design refers to the process of creating visual elements and layouts for labels used on products, packaging, or other items. It plays a crucial role in branding, product identification, and conveying essential information to consumers.
Imagine going to a store to buy a jar of jam. On the aisle, you see so many brands and companies. What helps you decide which jar of jam to buy? The labels, yes, you look at the labels of all the jars and buy the one which attracts you the most. This is how a label helps a business in attracting buyers and earning success. A creative label helps a product gain a visual identity. The designs, colours, texts, and information on the label help in calling the target customers. Delkon Technology helps businesses and brands build their identity and gain never-ending success.
Delkon Technology has been providing label designing services for one and a half decades. We have conquered the market of label designing and help our clients gain labels that attract customers and serve returns. There are various advantages of having your labels designed by us:
We use trendy and aesthetically pleasing designs and patterns to create product labels. We understand the preferences of your target consumers and design the labels of your products accordingly. We use appropriate color themes, textures, font styles, and alignments to design labels that are full of creativity and attractive to your customers.
A label must give detailed information about the product. We use columns, sections, and grids to write all the information on the label in the most clear and organized way. A label must have appealing information, catchy taglines, and often engaging patterns and small riddles to attract buyers.
We create labels that give identity to your brand. A well-designed and creative label helps build a positive and professional image of the brand. We give your products the identity they crave with our creative label designing services.
An interesting and appealing label helps a business in attracting customers. Often children cry for products that have their favorite cartoon characters on the labels. On the other hand, as adults, we too sometimes purchase products with attractive labels. This is how strong an effect a label has on the minds of customers. An attractive label helps regulate sales and increase revenue.
A label appeals to the customers to buy a product. It acts as a tool for marketing. It helps brands and businesses sell and promote their products. A well-curated label helps businesses in marketing as it gives detailed information about the products and creates an urge to buy them.
A label contains all the important information about a product. It shows all the ingredients, formulae for creating, expiry date, etc. It also shows the legal assessments and approvals of quality checks, which help consumers satisfy themselves with the quality of the product.
As we understand that every business and product have different requirements and specifications for their labels, we create customized labels as per the requirements of a product and the preferences of target customers. Customized labels help businesses in differentiating their products from others existing in the market. A customized label serves exclusivity and independence to the product. It reduces the chances of duplication of products. We customize your product labels through an organized procedure which goes like this:
We do a market analysis and study to see if there are any existing similar labels. We study the pattern of the market and the preferences of the customers. This helps in knowing which label design will bring in the most engagement and revenue.
We create a rough image of the label. It contains all the specifications and requirements demanded by the clients and their products. We add our creative skills and professional touch to design the labels.
The final design is showcased to the client. On their approval, it is launched for your product as its visual identity, which attracts customers and generates revenues.
Before starting the process of designing, we prepare a comprehensive outline of all the techniques, methods, and creative skills required for the label. This helps in carrying the process in an organized and quick way.
We show the initial design to our clients and seek their reviews. If needed, we make changes as per their likings and instructions.
With the help of our dedicated, creative designers, we design the final product labels. We make sure to bring in all the requisites mentioned by a client in the most creative and visually appealing form.
The labels we design and create contain all the important information regarding the product and its relevant information. These are key elements and features of the labels designed by Delkon Technology:
The most flashy and significant element of the label is the logo of the brand. A clear design of the logo on the product label helps customers differentiate the authentic products from fraudulent and duplicate products. It helps build trust and show loyalty to the product.
We make sure to write the brand name of the product in the most iconic style. The brand names on our labels pop out to speak for the business. It helps in calling loyal brand customers.
Mentioning the name or the category of the product is very important for similar-looking products. People and customers get confused and end up not buying the product. To clarify such doubts, we make sure to write the name and category of the product on the label.
Customers often want to know the ingredients used in creating or making a particular product, especially those products that are consumed. We create a separate column on the label and write all the ingredient names.
Nutritional value Writing the nutritional value of the product is very important. With the data provided, we write accurate nutritional values of each ingredient or the effect it causes after consumption or use of the product.
In order to maintain the quality and stability of the product, we let the consumers know when it was manufactured and its date of expiration as well. It helps the consumers in getting the product in the most suitable and effective form.
We also mention legal certifications and quality check certificates granted to the product by authorities. It helps in assuring that the product served is of high standard and completely safe to use.
For certain products, brands want to target specific age groups. This may be because a product might not be safe or effective for consumers out of that age group. We make sure to highlight the age group for which the product is designed and created. Customize your label designs by one of the best designers at Delkon Technology. We not only design labels, we design businesses, their dreams, and goals